Pri0r1ty Intelligence Group PLC (AIM: PR1, OTC: PRIAF) Trading Update & Notice of Investor Webinar

Trading Update

&
Notice of Investor Webinar

Strong start to FY26 as contracted revenue already surpasses FY25 total revenue

Pri0r1ty Intelligence Group PLC (AIM: PR1, OTC: PRIAF), the AI focused business delivering growth solutions to SMEs, announces an encouraging start to the current financial year (beginning 1 October 2025) (“FY26”), with contracted revenue of over £0.5 million – already exceeding total revenue for FY25.

This growth reflects the roll out of, Advisor, Fan Sonar, Vox and Compass ID. These proprietary AI products enable SMEs to acquire audience data, enrich the data for analytics, and embed the data into workflows via integrated enterprise consultancy solutions, to drive growth outputs. 

The Company secured notable new contracts with clients including World Aquatics, Untamd, and Love Mondays, while increasing product utilisation with existing clients including Aston Villa FC, Leukaemia Care, United Stand, The Racecourse Association, and Great British Racing, through which the Company’s products are rolling out to encompass all 58 racecourses.

With over 100 current paying users across Pri0r1ty’s platforms, the Company is targeting 500 paying platform users before the end of FY26, laying a foundation for future marketing across the UK SME sector.

The Company estimates that there are over 5 million UK SMEs investing in customer data solutions and is growing its SME customer base via a strategy focused on scaling proprietary SaaS products through dedicated sector verticals using the three integrated specialist operating companies:

●    Halfspace is a multi-award winning data-led marketing and growth solutions business focused on the sports sector where thousands of UK SME businesses operate on revenues built around audience data.

●    Metr1c is a brand partnerships and growth solutions business for the music, entertainment and lifestyle sectors which uses AI and data to grow revenues and engagement with fans enabling brands to grow their customer bases.

●    Pri0r1ty is an AI SaaS platform which enables SMEs to optimise and maximise the use of their first party data to grow their businesses and improve operational efficiencies.

Rory Maxwell, CEO of Pri0r1ty, commented:

“At a little over three months into the financial year, we have already contracted revenue that exceeds the prior full financial year. This is an encouraging position from which to scale users on our platform deploying our AI products. The developing revenue pipeline is evidence that the diversified scope of the Company’s model is working, combining AI products to scale data capture and enrichment for clients, alongside outcome-focused enterprise consultancy services to integrate data into operational workflows that deliver growth for clients. We have an exciting strategy to grow our market share across the SME sector, and we will continue to build momentum by scaling product capability and customer acquisition through our sector-specialist operating companies.”

Investor Presentation & Website

Pri0r1ty’s executive management will host a webcast to give the Company’s updated investor presentation and discuss this Trading Update. The webcast will be conducted via the Investor Meet Company platform on 5 February 2026 at 10 a.m. GMT. A recording of the webcast along with the updated investor presentation will be made available on the Company’s website later that day.

Investors can sign up to Investor Meet Company for free and add Pr10r1ty Intelligence Group in order to attend the webcast via: https://www.investormeetcompany.com/pri0r1ty-intelligence-group-plc/register-investorInvestors who already follow Pr10r1ty Intelligence Group on the Investor Meet Company platform will automatically be invited.

Questions can be submitted pre-event via the Investor Meet Company dashboard up until 9 a.m. GMT on 4 February 2026, or at any time during the live presentation. No material new financial or other information will be provided.

Additionally, the Company has refreshed its investor website, accessible via the same URL: www.pri0r1ty.com

For further information, please contact:

Pri0r1ty Intelligence Group PLC

Rory Maxwell, Chief Executive Officer

Email: ir@pri0r1ty.com

Tel: +44 (0)20 8064 3554


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