Audioboom Group PLC (AIM:BOOM) Q1 2022 Trading Update

107% revenue growth and record Q1 adjusted EBITDA profit

2022 contracted revenue of US$60.5m surpasses the total 2021 revenue

Audioboom (AIM: BOOM), the leading global podcast company, is pleased to provide a trading update for the quarter ended 31 March 2022.

Financial and operating highlights

· Record Q1 revenue of US$19.7 million, up 107% on Q1 2021 (US$9.5 million)

· Record Q1 adjusted EBITDA(1) profit of US$0.9 million (Q1 2021: US$0.03 million)

· Average global monthly downloads increased for the ninth successive quarter to 126.2 million, up 45% on Q1 2021 (87.1 million). Global downloads in March 2022 reached a record 131.0 million

· Average brand advertiser count of 379, up 26% on Q1 2021 (301)

· Average global revenue per 1,000 downloads (eCPM) increased to US$50.48, up 25% (Q1 2021: US$40.55)

· Group cash of US$3.3 million (31 December 2021: US$3.0 million)

· The Company continues to manage its balance sheet efficiently and utilise its working capital very effectively. As a reference it has collected US$2.9 million to date in April

· The Company has contracted revenue in excess of US$60.5 million for 2022 through advance advertising bookings, surpassing total full year 2021 revenue (US$60.2 million)

Key Q1 2022 commercial developments

· Continued growth of Showcase, our global advertising marketplace – revenue from advertising technology in Q1 2022 more than 150% greater than in Q1 2021, and now contributing more than 11% to Group revenue

· Strong pricing due to robust advertising demand, with an Average Unit Rate (AUR) during the quarter for our top 25 podcasts at US$14,295 vs Q1 2021’s AUR of US$6,455

· Further expansion of Audioboom Studios with new title launches including National Park After Dark, Can I Get In Your Pantry?, and Devils in the Dark, which reached number 1 on the UK True Crime podcast chart and the Top 15 of Apple’s overall podcast chart

· Long-term renewal of key content partnerships in our Premium Network, including Casefile True Crime, Mile Higher, Strange & Unexplained, Lights Out and The Sesh

· Launch of a new strategic partnership with leading radio and media company NZME to monetise Audioboom’s advertising inventory in New Zealand

Stuart Last, CEO of Audioboom, commented: “I am delighted to report that our fast growth has continued into 2022, further increasing our market share, deepening our work with our creators, expanding our options for advertisers, and achieving success for our original programming.

KPIs remained strong in a quarter which is traditionally quieter for ad spend, while the continued strong growth in global downloads gives us further confidence in the continued trajectory, both of the industry and our place within it. That demand has also enabled us to secure more than US$60.5m of advertising bookings for 2022 – already more than the entirety of our 2021 revenue. Furthermore, our unique ad model, which delivers high performance for brands, has seen strong uptake, enabling us to achieve record pricing across key inventory.

Our investment in Audioboom Studios – our creative and production arm – is already being recognised, most notably with the successful launch of Devils in the Dark, our first original show for a UK audience. Devils in the Dark reached number 1 on the UK True Crime chart and the top 15 of Apple’s overall podcast chart upon release.

We continue our quest to build the world’s leading podcasting business and look ahead to an exciting year of further growth, profitability and creating strong shareholder value.”

1) Earnings before interest, tax, depreciation, amortisation, share based payments, non-cash foreign exchange movements and material one-off items


Audioboom Group plc

Stuart Last, Chief Executive Officer

Brad Clarke, Chief Financial Officer

Tel: +44(0)20 3714 4285

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