Superdrug to sell Salistick™, the first ever saliva pregnancy test, initially in 400 stores and online
Salistick™ also to launch on the Abingdon Simply Test website
Abingdon Health plc (AIM: ABDX), a leading international lateral flow contract development and manufacturing organisation (CDMO), announces the launch of Salistick™, the first-ever saliva pregnancy test, in the UK and Ireland.
Salistick™ offers women an improved user experience, with high accuracy for early pregnancy detection, by way of its revolutionary and patented saliva technology which allows for saliva to be used as a sample rather than the traditional urine tests. Salistick™ offers the ability to test anywhere, anytime, and for the testing experience to be shared with a partner and other loved ones.
Abingdon is the exclusive distributor of Salistick™ in the UK and Ireland on behalf of Salignostics Ltd, an Israeli developer of innovative saliva-based diagnostics tests. As well as providing distribution support, Abingdon has been providing Salignostics with contract development services in scaling-up the Salistick™ product for manufacture and will continue to provide Salignostics with contract manufacturing services going forward.
Abingdon is launching Salistick™ with Superdrug, a leading health and beauty retailer in the United Kingdom, initially rolling out into 400 stores and online at Superdrug.com. Superdrug trades from almost 900 stores across the United Kingdom and Ireland.
In addition, Salistick™ will also launch through Abingdon’s direct-to-consumer e-commerce channel Abingdon Simply Test. Salistick™ is co-branded Abingdon Simply Test™, with the Abingdon Simply Test™ range now including over 15 self-tests. Abingdon intends to continue expanding the range of innovative self-tests it makes available to consumers through partnering with companies such as Salignostics Ltd to offer the very best in novel self-test technology to the market.
It is estimated that 12.5 million pregnancy tests were performed in the UK in 2022(1). The global pregnancy test kits market was valued at USD 1.70 billion in 2022 and is expected to reach USD 2.28 billion by 2028, growing at a CAGR of 5.08%(2).
Chris Yates, CEO of Abingdon Health plc, commented: “We are delighted to announce the launch of Salistick™ initially across 400 Superdrug stores and at Superdrug.com. This novel technology provides women with an enhanced user-experience; offering the ability to test anywhere, anytime, and for the experience to be shared with a partner and other loved ones. We are pleased to have supported our partner Salignostics Ltd through the development process into manufacturing and now commercial launch, and we look forward to deepening our collaboration as we move forward.”
Sources:
(2) Pregnancy Test Kits Market Size, Share, Trends, Growth Forecast (arizton.com)
